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716-308-8270 alex@alexmorse.com

Packaging Design

Are you looking for assistance creating a unique logo design you can trademark?

What is a trademark logo design? A trademark protects your right to use a design that visually symbolizes the value your business brings to it’s customers. Your intellectual property protection is extremely important.  Your brand is the face of your company, it represents all of your hard work and let’s your customers know they can trust you. You can trademark a design for a logo, product label, a clothing hangtag, unique packaging form factors and so on.

In order for your design to be a candidate for trademark protection, a design must meet the United States Patent and Trademark Office (USPTO) standards for uniqueness. You will not be successful in attempting to trademark a generic design. Additionally, your design cannot be similar to existing designs that have already been trademarked or where a trademark is pending application.

During the design process, Morse Design learns about the brand you are creating, your goals and objectives as well as what your competition is doing. We create sketches that demonstrate the thinking and symbols behind the graphic to show how our unique design was derived. Using this process will aid your attorney in the trademarking processes.

We collaborate with trademark attorneys who use an exhaustive search process in the USPTO database to clear your design for approval. It’s recommended to use a sketch and ideation design process like ours in the beginning of the project. You don’t want to invest thousands into a trademark process only to realize you have to go back to the drawing board to come up with a more unique idea.

Morse Design is experienced with creating exciting trademarked brands that inspire your audience and meet your business needs.


    We have experience creating successful, trademarkable graphic designs and logo identities for various brands.

    We work with individuals, small business and corporations to aid them in their design process:

    • Corporations looking to create unique trademarkable logos that can pass the auditing and search of a trademark attorney.
    • Trademark attorney’s who are struggling with an existing designer on creating a unique logo that can be awarded a trademark or servicemark.
    • Organizations who have previously worked with a internet based crowdsourcing logo design service that has failed to produce a unique trademarkable logo.

    Examples of Packaging Designs

    Packaging design by Alexander Morse. Work performed for various agencies.

    Let’s discuss the goals of your product and how packaging design presentation can help sell-in ideas to stakeholders.

    “I 100% without question recommend Alex if you are starting a new business, or re-branding and old company and need a creative direction. His attention to detail when listening and understanding your business is truly wonderful. He is able to capture your passion in your business and create an identity for your business that speaks to volumes. ”

    Scott Cvetkovski, M.S.
    Founder, Positive Sports Leadership

    Let's Get Started on Packaging Design Presentation for your business

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    Brand Design Portfolio

    Graphic identities design by Alexander Morse. Work performed for various agencies.